Golf fans in Japan aren’t just counting birdies—they’re cheering, waving banners, and following players like beloved pop idols.
What makes women’s golf so different from men’s in Japan? It’s not just about scores. It’s about admiration, connection, and a unique fan culture rooted in “omotenashi” hospitality.
In this article, originally written in Japanese and recently referenced in The Japan Times, we dive into why Japanese fans are so passionate about female pro golfers—and how this enthusiasm has created a truly one-of-a-kind sports culture.

🟢The Emotional Core of Japanese Women’s Golf Fandom

📢Even though it is the same “golf” game, the style of spectating and the passion of the fans are completely different.
I think this is the “male Johnny’s vs. female Sakamichi” phenomenon in the golf world.
🧠From Spectator to Supporter: The Shift in Fan Behavior
In Japan, watching women’s golf is no longer just a passive experience—it’s become an active expression of support. Fans don’t just observe; they cheer, wave handmade signs, and travel across the country to follow their favorite players.
It’s not unlike supporting a pop idol. Fans refer to their favorite golfers as “oshi” (推し), a term borrowed from idol culture meaning “the one I support.” This kind of emotional investment creates a deeper connection—more than just watching the scorecard.

“You’re not just watching a golfer—you’re rooting for their growth, struggles, and breakthroughs. That’s why it’s addictive.”
🎀Not Just About the Game: Stories, Struggles, and Smiles
Unlike men’s golf, which often emphasizes technique, stats, and performance, women’s golf in Japan has developed a fan culture centered on personality and relatability.
Each player’s background—whether it’s a comeback from injury, a touching family story, or a viral moment on Instagram—becomes a vital part of their appeal. Fans follow these stories closely, often knowing more about the player’s daily routine than their own friends.
It’s a blend of sport and narrative—a kind of “emotional storytelling” that adds layers to every round of golf.
💡“Idol-like” Moments That Fans Cherish
From heartwarming post-match interviews to the way players bow to fans at the gallery, small gestures often leave the deepest impressions. Fans capture and share these moments on social media, creating a feedback loop of affection and appreciation.
Some golfers have even gained nicknames and loyal fan bases—just like idols.
Comparison Items | Men’s Golf | Women’s golf |
---|---|---|
Criteria for recommendation | Ability, record, technical ability | Personality, atmosphere, “I kind of like” |
Fan psychology | Admiration, Respect, | Sympathy, support, and watch over |
Popularity distribution | Concentrated on the top few | Widely distributed, anyone can be a “favorite” |
Watching style | プレースタイルを静かに見守る | Walk with them and enjoy their reactions |



“I was there when she made that clutch birdie on the 17th—it felt like a concert’s encore!”
“She looked up at us and smiled. That was everything.”
In conclusion,
men’s golf is a “revered game” and women’s golf is a “cozy game”.
That is why the culture of spectatorship itself is different!
🟢How Women’s Golf Built Its Own Culture



最初に言っておく。“アイドルの現場”に近いのは、女子ゴルフの方だ。
そして観戦とは、つまり“推しに会いに行く行為”でもある。
🧠The Role of Social Media and Personal Branding




- Johnny’s: Star power, absolute presence, “look up from afar”.
- AKB and Sakamichi: visit them, nurture them, and “watch over them from close by.”
This difference directly applies to men’s golf vs. women’s golf.
- Boys: “someone to admire”.
- Girls “want to cheer them on”.
And watching women’s golf matches adds a level of “drama” to the game that idols don’t have.
🎀Women’s golf is “an idol you can high-five.
For example, a scene like this 👇
✅ I called out to him on the practice range in the morning and he smiled back at me
✅ I said, “Nice shot!” on the tee and he bailed me out and he bailed me out
✅ He gave me a high-five on the gallery road–



“I started following her for her golf, but now I check her Instagram for daily motivation!”
🧠SNS, gestures, atmosphere… there are too many “points of interest” other than playing!
- Player 00 uploading a photo with his dog on Instagram.
- The serious look in his eyes while warming up is unforgettable.
- The smirk on the audience’s face, that one moment alone is enough to “take your heart”!
Swing analysis” is no longer an issue. First of all, I am moved by the breath of the guesser.
💡Spectating = cheering = guessing activity!
Women’s golf is a world where
“it’s not just about the score”
“it’s not just about winning and losing, it’s about drama”
and —
“it’s a world where you can find your own personal ”guess“”.



And then I realized, “You know what? “I might want to pursue this girl.


🟢Swamped in the Gallery! Real Report on “Women’s Golf Pushing Experience”!
🧠The magic of the “gallery road” where you can walk alongside your guess
Watching golf is basically “walking behind the players” style.
In other words–
you walk with your guess. You can watch their backs the whole time.
You can’t experience this at an idol concert.
What’s more,
The expression on the player’s face before tee shot
The gut-pose after hitting the ball
The conversation with the caddie
You can see all of them.



When my guess missed the second shot and smiled bitterly, I thought, “Oh, that’s his real face…” and fell into the swamp.
🎯The voice is heard, the reactions are there, and that alone is captivating!


“Nice shot!” I said to him, and the moment he
\Yes, swamp!/
Other…
- He responded to the signature
- There was a high five
- Our eyes met for just a moment (I felt like it)



Yeah, I know. By chance. But, the feeling of being “connected with the pusher” is something that lasts a lifetime.
💡The gallery is a place where you become a “supporter” rather than a “spectator”
At a women’s golf game,
The “distance” between spectators and players is very close both physically and psychologically.
that’s why…
- If Oshi is doing well, I’ll be happy too.
- If you hit bogey, you’ll be disappointed together.
- The birdie on the final day brought tears to my eyes.
📢もうね、“推しと感情共有できるスポーツ”なんですよ。ゴルフ観戦って。」


🟢In fact, “watching golf for the first time” is the reason why the women’s tour is recommended.



First time watching a game? If so, women’s golf is definitely my choice.
reason? This is because it has a “perfection that will leave you amazed even at first glance.”
🧠Reason 1: The venue is friendly! Great beginner welcome design
- Venue information is thorough, so even beginners will not get lost
- Ticket prices are also reasonable (free for high school students)
- Kitchen car, experience booth, photo spot…you can enjoy more than just golf!
📢On the girls’ tour, the venue itself becomes an “Oshi festival”.



Um…poo,
Even though he doesn’t go to the “Oshi Festival” festival with me…
Would you walk on the grass with a female professional? (Pukuku)
🧠Reason 2: The players have strong characters! There is a pusher that “sticks with someone”
- Bright, serious, gentle, stoic, idol type, older sister type…
- Plenty of communication on SNS → You can also create a “list of players you are interested in” in advance!



Whether it’s I like the face,''
The shape is beautiful,” or “I like the sound of the name,” anything is possible.
You’ll definitely find your own recommendation.
🧠Reason 3: You can feel safe even if you watch the game alone! The fan base is “Oshikatsu friendly”
- A wide variety of galleries including women, couples, parents and children, and solo galleries.
- Cheering goods, handmade fans (!?), cheering towels, and more were as exciting as at an idol scene.



Do you have the impression that golf courses are full of old men?
As for the women’s tour, that’s a complete misunderstanding!



Hehe…but I know.
The smile you had when you were waving at the crowd while watching the game,
It was 5 times more sparkly than usual…
Watching women’s golf is one of the few sports that you can enjoy even if you don’t know anything about golf.
In fact, it’s precisely because I don’t know that the encounter with my “favorite” is so pure and emotional.


🟢Summary|Women’s golf is a sport that you can enjoy by not just watching!



Don’t you think golf is just a sport where you just quietly watch your scores?
That’s from the perspective of the men’s tour.
Women’s golf is a sport where you meet your favorites.
The reason I was disappointed in the field was not my technique or results.
That moment when our eyes met on the teeing ground.
Then, every week, I tracked the child’s score, checked social media, and made plans for the next game…
Before I knew it, I had become a great “pusher.”
📝So…
- Women’s golf has “drama that can’t be told just by grades”
- At the venue, you can feel the same atmosphere as “Oshi”
- And your “support” will definitely help someone else.
that’s why–
Women’s golf is a “favorite festival” disguised as a sport!



You can tell by looking at the players’ faces that “scores aren’t everything.”
So please come and find out, my favorite girl!
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